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Soft brands move into midscale

For the first 10 years of their existence, soft brands were largely an upper upscale and luxury phenomenon. But in recent years, several major hotel companies have been introducing soft brand collections in the midscale segment of the market. Due to…
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Three Black-owned hotels empower their communities

On most Caribbean islands, tourism drives the local economy. But not everyone has benefitted. Hundreds of years of enslaved labor in the Caribbean, followed by years of Black people being shut out of access to economic opportunities, has kept Black…
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