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Why Hotel Tech Doesn’t Move Faster

Digital transformation in hotels isn’t stuck because hoteliers are scared of spending. In fact, hotels spend millions every decade on renovations, replacing FF&E (furniture, fixtures, equipment), and upgrading HVAC systems without blinking…
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Loyalty, Labels, and the Modern Hotel Model

If you’ve watched hotel sponsorships lately you may have noticed: the name they are advertising aren’t the company or hotel brands. Instead of Marriott or Accor, it’s Bonvoy or All. These loyalty programs are becoming the central identity of the big…
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