What will be the impact on hospitality of the antitrust ruling against Google?
Earlier this week, a federal judge ruled that Google was illegally maintaining monopoly over Internet search and was using its dominance to squash the competition. Google announced that it was planning to appeal this ruling and was “focused on…
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How social media has revolutionized the hospitality industry
Be it ecommerce, fashion, retail, or any other sector, platforms like Instagram, Snapchat, Facebook, X today are the best mediums for businesses to connect and engage with potential and existing customers…
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Edinburgh hotel apologises as £436-a-night guest 'has to queue for biscuits'
An Edinburgh West End hotel manager has apologised after a guest slammed staff for having to “queue to buy a biscuit” after paying £436 for one night.
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3 Must-Try Creative Hospitality Concepts for Hotel Vendors
Simply being a hotel vendor doesn't mean you have to stick to the same safe and unexciting approach.
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Vatel Group expands with new Vatel Academy in Lyon
The Vatel Group has officially announced the opening of the Vatel Academy in Lyon.
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Why Melanie de Souza finds AIUla fulfilling and what’s behind “Forever Revitalising”
Nearly five years into her role as Executive Director Destination Marketing, at the Royal Commission of AlUla, and Melanie de Souza says “it’s been the most fulfilling chapter in my career”.
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Choice Hotels Promotes Sireesha Kunduri to Chief of Product Engineering
Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest lodging franchisors and a leader in hospitality technology, announced today that it has promoted Sireesha Kunduri to Chief of Product Engineering…
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Guide to Setup Your Hotel’s Online Presence for Exposure
Your hotel’s digital presence is more than just your website. Studies show that people check between 7 and 35 sites before booking a hotel…
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In the latest thought-provoking episode of "The Unfamiliar Shift with Ariela," listeners are treated to an insightful journey into the heart of boutique hospitality, led by the seasoned entrepreneur Cory Schisler and his partners, Jay and Kyle…
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Paris Hilton, who is a successful businesswoman with her inherited hotel business, revolutionised hotel marketing and advertising with its inaugural global brand platform, which prioritises what has been missing from hotel marketing: the hotel stay…
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How To Leverage The Power Of Influencer Marketing For Your Hotel
Are you a hotel owner looking to breathe new life into your marketing strategy and attract more visitors to your establishment? If so, you’re in the right place…
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The Magic Behind Skyscanner’s Approach to Marketing
Skyscanner's Andre Le Masurier spoke to LBB’s Casey Martin on the effectiveness of the brand’s marketing and how they are bringing consumers from Australia and Canada to their desired destinations.
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Following a different path: the solution to building a distinct personal brand
When it comes to building a strong brand, you have to push boundaries and do something different, says Mandarin Oriental’s first Chief Commercial Officer Joanna Flint. Joanna Flint isn’t your ordinary C-suite executive…
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EACH BRAND HAS A STORY. EACH STORY HAS A GUIDE
By Sarah Trad, Co-owner, Closed Captions Communications - She walks us through why a brand story is as important as its name and logo, and what to focus on while writing yours…
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Ingrid Chen appointed to new brand strategy and marketing role at Rosewood Hotel Group
Ingrid Chen has been appointed to the newly created role of vice president of brand strategy and marketing at the Rosewood Hotel Group.
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