The Hotel Influencer Marketing Model is Broken
Let's be honest, the current influencer marketing model for hotels often feels like a race to the bottom…
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The Hotel Influencer Marketing Model is Broken
Let's be honest, the current influencer marketing model for hotels often feels like a race to the bottom…
read more
Why the asset-light model has prevailed in hotels
The asset-light model is all about the give and get. Major hotel brands give owner-investors the power to fly their flag, while collecting a fee. These owner-investors, in turn, give their time, energy and money to support the asset’s day-to-day…
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Is Simone Puorto the John Titor of Hospitality? 10 Predictions That Might Prove It
The hospitality and tech industries are navigating a liminal space where the boundaries between human and artificial are increasingly blurred. Generative AI, hyper-personalization, and digital workers are not merely disrupting established norms but…
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The evolving nature of the relationship between hotels and their tech partners
Family-owned Icelandic hospitality company Íslandshótel launched in 1992 when it opened Hotel Reykjavík in the capital with just 30 rooms. Today, with 18 properties and 2,000 rooms, the company is Iceland’s largest hotel chain…
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Otelier data breach exposes info, hotel reservations of millions
Hotel management platform Otelier suffered a data breach after threat actors breached its Amazon S3 cloud storage to steal millions of guests' personal information and reservations for well-known hotel brands like Marriott, Hilton, and Hyatt…
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Think Your Hotel Stay Was Awful? Italy Wants Proof Before You Complain
If you think your hotel stay in Italy was awful, you’re going to need proof to say so. A proposed law in Italy is setting out to change how reviews work by requiring guests to verify their stay with ID and proof of visit before they can leave…
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Holoconnects to Debut AI-Powered Holographic Avatars, Hospitality Features and More at CES 2025
Holoconnects, a leading technology provider of 3D holographic solutions, today announced it will showcase the latest features of Holobox and Holobox Mini – plug-and-play holographic devices that project lifelike 3D images and videos – at CES 2025…
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Telephones In Hotel Bathrooms? Know Why This Vintage Luxury Has Now Run Out Of Fashion
For travelers in the 1980s and 1990s, having a telephone in a hotel bathroom was considered a hallmark of luxury. Alongside televisions above bathtubs, bathroom phones symbolised an era of opulence. Their presence in five-star hotels was a clear…
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Google’s Removing Elements From Hotel Search Results in EU to Comply With the DMA
Google has announced that it’s running a test which will see it remove various elements from its search results for hotel queries in Europe, which could impact hotel marketers.
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Overwhelming hotel tech market whittled down to 3 key factors
We’re drowning in a sea of technological ‘solutions’. But what are hoteliers really looking for in technology today? When all is said and done, it comes down to three key areas…
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Hyatt Hotels Corporation today announced the completed acquisition of the brands and most of the affiliates ofpioneering lifestyle hospitality company Standard International, parent company of The Standard and Bunkhouse Hotels brands. This…
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From lotions to linens: How hotel marketplaces can boost guest loyalty
Four Seasons’ bed linens and JW Marriott’s shampoo aren’t just for guests staying in the hotels anymore. The items are available for sale on dedicated websites, so customers can cozy up in Four Seasons sheets at home, or wash their hair with JW…
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W Hotels’ Lessons in Luxury’s Evolution to Meet Global Consumer Expectations
The newly transformed W Hotels’ flagship properties have reimagined their cultural programming and offerings across hospitality, music and fashion to cater to the demands of its discerning clientele. Now, BoF sits down with the senior vice president…
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Revitalizing Vietnam’s hospitality sector: A shift in branding
Vietnam's hospitality industry is undergoing a major transformation with a brand repositioning strategy that emphasizes unique, sustainable, and community-focused experiences.
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Branded residences, one of the fastest-growing sectors in hospitality, will take center stage at FHS World (30 September to 2 October), with a dedicated, full-day conference led by one of the sector’s leading innovators Accor One Living…
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Cardo Roma, the inaugural property of a new lifestyle brand by Marriott Bonvoy
Cardo Hotels is the latest diffusion line from hospitality giant, Marriott Bonvoy, set to join its line-up of big-hitter properties such as The Ritz-Carlton and St…
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Hotels in Europe, Africa, Americas, & Asia-Pacific adopt the WTTC’s Basics, gaining global support & expanding in Japan, Philippines, & India…
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Wyndham opens first ECHO Suites extended stay property
Wyndham Hotels and Resorts has debuted its extended stay ECHO Suites brand, with a total of 270 properties now in the brand’s development pipeline.
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