The Biggest Drawback of Every Major Hotel Rewards Program
Hotel loyalty programs are easy to appreciate in theory: Earn points, get rewarded, stay loyal, and reap the benefits. The reality is a little messier.
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What a British etiquette expert would never do in a hotel
From noisy corridors to thieving toiletries, William Hanson reveals the hotel habits that horrify him most.
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The Weighted Hotel Minibar Is Wildly Outdated
The minibar is supposed to encourage spontaneous indulgence. Sensors totally kill the mood.
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Who needs PR in the age of AI: can’t ChatGPT just do it all for me?
Becca Krug, client services director at Davies Tanner, assesses the strategic role AI should and shouldn’t play in a hotel’s marketing and PR activity.
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The future isn’t about channels, it’s about guests
At WiT Singapore, hotels and OTAs find common ground in a new battleground: trust, experience, and emotion.
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Loyalty Programs: Who’s Really Winning?
I have a love-hate relationship with loyalty programs. Actually, scratch that. Mostly hate. Having sat on the franchisee side of the table, I know first-hand that these programs don’t benefit the hotel. They don’t benefit the traveler either. They…
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The Tomb A Machine Can’t Find: When the Golden Key Unlocks What Tech Alone Can’t
“Thank you. I found my friend.” That was the message Sharezal Abdul Wahid received a week after a guest checked out of The Majestic Hotel Kuala Lumpur — accompanied by a photo of the elderly man standing by the grave of a long-lost wartime friend…
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The travel trends of the future
Artificial intelligence could end up closing down the world of travel as it increasingly limits results to a traveller’s known wants and desires as opposed to giving them fresh ideas.
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