Accor May Use SPAC to Own Real Estate While Still Trumpeting Asset-Light Strategy
Accor is the latest company to dive into the special purpose acquisition company, or SPAC, merger market…
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Novotel Launches New Era Of Design With A Global Mix Of Leading Designers And Non-Standardized Style
Novotel, a beloved midscale hospitality brand, is pleased to announce that it has teamed with four international design teams to bring the brand's new vision of modern, 21st century style to the world…
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The 1st hotel in Northern Europe offering a 100% digital experience will open its doors. A big step forward for Accor, whose ambition is to offer a contactless guest journey throughout its network, with the use of the best of technology…
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Accor’s Mark Willis on the rise of lifestyle brands: “I’m fully in”
Someone walks past our photo shoot and does a double take at the man sitting in the chair having his photo taken (the picture is the one you can see on the opposite page)…
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Lifestyle Hotels Broaden Accor's Horizons
They are unique, in touch, and cater to every whim. The Lifestyle segment treats guests to a different experience at each hotel, every time. The concept is rocketing and nothing can stop it now. Accor was one of the first to glimpse its potential…
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Boutique Hotelier Palisociety to Global Giants: We Don’t Need You to Fuel Our Growth
An alternative hotel universe actually thrived — or at least appeared to — over the last year while all operators in the industry struggled with their worst financial year on-record.
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Rome to welcome Accor's Orient Express brand in 2023
Accor’s Orient Express brand is set to launch in Rome in 2023, with the major refurbishment of the historic Grand Hotel de la Minerve.
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Accor partners with Microsoft for hybrid meeting concept
Accor has collaborated with Microsoft to launch a new hybrid meetings concept powered by Microsoft Teams technology.
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Accor announces rollout of digital room keys
Accor has announced plans for a rollout of its new digital room key technology…
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Faena group and Accor embark on global venture to expand the Faena brand worldwide
Alan Faena and Len Blavatnik of Faena Group, together with Sébastien Bazin, Chairman and CEO of Accor, today announced the launch of a global strategic partnership focused on expanding the Faena brand around the globe…
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Accor Set for Range of New Openings in 2021
Accor is kicking off the year with an encouraging development outlook and a full schedule of new hotel openings around the world…
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Executives re-evaluate operations as pandemic continues
Hotel executives on a webinar hosted by HVS and The Lodging Conference discussed adjusting operations, needed liability protection and the benefits of bleisure travel.
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Exclusive Q&A: Accor’s Newly Appointed Group Chief Commercial Officer on the Future of Hospitality
The hospitality industry was battered by Covid-19 in 2020. During the worst part of the pandemic, around 3,000 out of 5,000 of the hotels in Accor Group’s network were closed. Today, almost all of them are open again…
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Accor doubles down on lifestyle and enters into exclusive negotiations with Ennismore
The Newly Established Lifestyle Entity Is Set To Become The Largest & Fastest Growing Global Player With 12 World-class Brands
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Accor Takes Full Ownership of sbe Hotel brands
As part of its simplification and asset-light strategy, and with the ambition of accelerating its momentum in the fast-growing lifestyle hospitality sector, Accor has signed binding agreements on a new sbe Group’s ownership structure…
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CEOs hope for a strong 2021 as crisis continues
With vaccines and more efficient testing on the horizon, the coronavirus might not go away completely, but it can be handled and business will come back, hotel industry CEOs said on a panel as part of the online NYU International Hospitality…
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Eastern Europe development on conversions growth spurt
Hotel-chain development teams are busier than ever despite the pandemic devastating demand, as independents and small networks rush to seek the comfort of scale, loyalty and other brand benefits…
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Accor Just Restructured the Company in the Middle of a Pandemic: Why Now?
A corporate reorganization at Accor pushes some power away from corporate headquarters and leaves the Paris-based hotel company without four of its top executives, according to an internal memo sent this week by the company’s CEO Sebastien Bazin…
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