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The middle market embraces lifestyle

As travel habits shift and remote work unlocks new mobility, hotel investors are finding that smaller markets want a bigger experience. It seems that today’s guests aren’t just looking for a bed; they’re looking for atmosphere, design and a sense of…
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How to make maximum impact in midscale

As the midscale and upper-midscale hotel sectors continue to evolve, operators are facing a crucial challenge: how to remain competitive while addressing the shifting needs of today’s travellers. With an increasing demand for more than just basic…
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