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What Key Hotel Metric Is After RevPAR

RevPAR is a critical statistic for hotels. It always has been, always will be. But it has some gaps. Namely, it doesn’t quite fit in the modern world of hotels that’s focused on growing ancillary spend as well as the relationship between ancillaries…
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Loyalty, Labels, and the Modern Hotel Model

If you’ve watched hotel sponsorships lately you may have noticed: the name they are advertising aren’t the company or hotel brands. Instead of Marriott or Accor, it’s Bonvoy or All. These loyalty programs are becoming the central identity of the big…
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6 big trends for hospitality real estate in Q3

We recently gathered together a select group of investors to discuss the ins and outs in our Q3 Investor Council meeting. Below are a selection of the key nuggets from that discussion. We’ll be developing some of these themes further over the next…
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