RECONSIDERING THE AMERICAN PLAN FOR TREVPAR
Some hotel terminology from a bygone era and one that is very much critical for today:
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The cost of acquiring a guest: Making the most of your booking channels in a recovering market
As international travel returns following the easing of pandemic-related restrictions and the hotel sector prepares for higher volumes of demand, property owners and investors will be looking to recoup some of the losses their businesses have…
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Hotels Test Custom Room Rates That Appeal to Guest Tastes
Hotels have talked about attribute-based selling for years. Yet a new study gives more support to the concept, where a traveler chooses perks, such as a view from a high floor, to get a bundled price upfront…
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Why hotel auditors miss the mark
I recently watched a documentary on fraud and why the auditors were unable to detect anything even when they were right on top of what was so obvious to the person featured in the interview…
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Successfully overbooking your hotel and why it’s important
All hotels, regardless of location, standard or size have late cancellations and no-shows. These tend to leave rooms empty and unsold, representing a financial loss at the end of the day…
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Some instincts are timeless. And in hotels, the need for giving and receiving hospitality is one of them…
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Why upselling is important for hotels
While upselling often gets touted as a great way to boost revenue and the guest experience, its importance goes way beyond that.
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Revealed: The top upselling deals and trends for 2022
Which upselling offers work best? And how much ancillary revenue can I expect to make with upselling at my hotel?
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What if hope is not a business plan?
It seems the new normal in hotels is smaller sales teams and the battle cry from these teams is “We are too busy to sell.” RFPs are rolling in again and all they can hope to do is to keep up with them—one at a time…
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EUROPE’S SHORT-TERM RENTAL SEGMENT ON TRACK FOR STEADY GROWTH
The short-term rental segment in Europe was on track to generate gross bookings of over €40 billion in 2020 – then came COVID.
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The trump card that can dramatically increase your hotel bookings in 2022
Hotel businesses are starting a long recovery process and summer is not looking too bad. The pandemic is over (at least officially.) That’s great news.
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Horwath HTL Italy is pleased to release the Italy Hotels & Chains Report 2022
The industry-established reference for the Italian hotel branded supply is now in its 9th edition.
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Hilton says it has bounced back strong from omicron woes
Despite a "choppy start to the year" due to the omicron variant, Hilton Worldwide Holdings saw demand pick up "meaningfully month over month" in the first quarter, according to Hilton CEO Chris Nassetta…
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Which loyalty program is best for your hotel?
The hospitality industry has always faced a unique challenge that most other industries don’t have: Repeat customers are hard to come by. Studies show that around 90% of all hotel guests never return for a second stay…
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Hoteliers Pivot on Multiple Fronts as the Industry Rebounds Post COVID-19
Investing in technology now after two years of dismal results may seem counterintuitive, but the financial benefits and improved guest experience will be significant.
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Is there a direct online channel dilemma?
A recent, very heated, discussion on LinkedIn about direct online vs OTA distribution prompted this article…
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citizenM Launches the First Hotel Membership of Its Kind
The disruptor of traditional hospitality industry takes a new approach to loyalty programs
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Is Technology the Secret to Successful Hotel Franchise Partnerships?
Franchise owners thrive from the latest advancements in hotel tech to drive automation, productivity, guest service, and revenue
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