Promotion

As we cap off an incredibly busy, post-pandemic summer, one question that all hoteliers should be asking is: will these occupancy levels last? Autumn typically sees a drop-off, but with the pent-up demand now partially expunged and a looming…
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You've seen the renderings (or maybe you've created them) – bustling lobbies and dining rooms, tranquil spas and lanais, immaculate porte-cocheres that look like luxury car showrooms.
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On joining a recent webinar where journalists shared their pet peeves with PRs, I took notice and reflected on my experience as a PR person pitching stories and content to the media.
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Tourism is on the rise. As more and more people get back to traveling, some regions are already seeing travel spending reaching pre-pandemic levels. The US is even poised to grow beyond that level and set record highs in travel spending…
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Do you want to become an eco-responsible restaurant but don’t know what measures to put in place without interfering with your work?
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Wasn't it just a few years ago, after enduring the "great recession," that the prevailing consensus was "another industry disruption of this magnitude will never occur again in our lifetime"?
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To complement last year's article, Death of the Marketing Plan, I offer you the Eulogy to the Marketing Plan as delivered during this year's Lightning Rounds at HSMAI Commercial Strategy Week. Enjoy!
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Hotels use a branding model that is, for the most part, broken. That reality leaves a gap for savvy marketers to exploit. Here's a refresher on tactics to use according to the professor who literally wrote the book on hospitality branding…
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Travelodge has unveiled the first two new-build hotels featuring its recently-launched “budget luxe” design concept.
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American Express has announced that its Platinum Card will switch from a charge card to a credit card for new customers.
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In a world of melting marketing budget and branding overdose, growth hacking can help hotels to fast track their business without shrinking their margins.
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Hotels offer travelers fun and spontaneous ways to relax after a long trip. The hospitality industry has continued to evolve with services ranging from economy to executive.
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Eighteen organizations committed to advancing women in hospitality industry leadership have joined forces to maximize their efforts through collaboration and partnership…
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There’s an open secret amongst hoteliers: They love the ‘B’ in F&B. The ‘F’? Well, there’s another word that starts with an F they often used to describe it. That’s because making money on food can be a difficult proposition for some…
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Whether it’s a beautiful beach, local landmark, or a stunning landscape, travel is primarily a visual experience, so all hotels should be using dazzling visual content to engage their audiences effectively…
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Summer 2022 is here, and everyone is eager to enjoy the full experience of the season, which is excellent news for recovering hotels worldwide…
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If Nike can sell a pair of virtual shoes for $186,000, what will people pay for an NFT that grants them exclusive digital and physical perks at your hotel?
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Call Erik Warner the conscience of the hotel business…
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This current travel surge in the post-pandemic era won’t last forever. And yet, TripAdvisor is written in permanent ink…
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Millennials think they invented experiential, lifestyle brands. But Margaritaville CEO John Cohlan was perfecting these ideas before many of today's hotel execs had sipped their first margaritas…
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French railway aficionado Arthur Mettetal was watching a video on YouTube when some parked train carriages in the corner of the frame caught his eye.
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In an age of specialization, Homi Vazifdar is one of the few remaining hotel generalists…
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Home to the world's tallest building and the world's deepest pool, Dubai is a hub for the spectacular -- from its architecture all the way down to its food…
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The hotel industry’s recovery after the pandemic has largely been driven by leisure travel. This season, hotels are experiencing a surge in occupancy for leisure travel. However, business travel is yet to make a full comeback post-pandemic…
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