The end of third-party cookies and what it means for your hotel
Digital marketers are currently being faced with a once-unimaginable shift: the end of third-party cookies…
read more
The end of third-party cookies and what it means for your hotel
Digital marketers are currently being faced with a once-unimaginable shift: the end of third-party cookies…
read more
Hotel general managers faced a crisis like no other. How will the lessons they learned apply to the future?
read more
To Decrease Or Not To Decrease Hotel ADR?
Following the economic fallout of 2020, many hotels and other tourism businesses have rushed to lower prices in an effort to stimulate demand. In this article, I analyze the competitive challenges of hotel ADR in the current climate…
read more
Can New Zealand's tourism industry make a sustainable return?
New Zealand is hopeful that a recently opened travel bubble with Australia will rekindle its pandemic-battered tourism industry. However, many are also seeing an opportunity to rethink how to make the sector more climate friendly…
read more
What’s next for hotel online bookings?
After more than one year of global pandemic, we are yet to grasp all the different ways in which the virus has changed our lives…
read more
Hospitality Companies Thought Insurance Coverage Would Be There for a Crisis. It Wasn’t.
Caesars Entertainment is the latest hospitality company to wage a legal fight against its insurer to get a business interruption insurance payout due to government-ordered pandemic restrictions.
read more
Where Everybody Knows Your Name. Lessons on Guest Loyalty From a Beloved Sitcom
The American sitcom "Cheers" is ranked as one of the most popular television shows in history…
read more
3 ways to build business resilience for hotels & resorts
The uncertainties brought by COVID-19 were a deadly blow to both livelihoods and bottom lines, and it continues into 2021…
read more
New Research: 5 Things Hoteliers Need to Know About OTA Travelers
Travel providers continue to feel the effects of the Covid-19 pandemic, but many would agree that as widespread vaccine inoculations roll out, rapid testing sophisticates, and health passports are developed, there is a light at the end of the…
read more
Accor’s Mark Willis on the rise of lifestyle brands: “I’m fully in”
Someone walks past our photo shoot and does a double take at the man sitting in the chair having his photo taken (the picture is the one you can see on the opposite page)…
read more
U.S. Hotels Make Bold Ask for More Aid From D.C. Despite Ongoing Recovery
Two weeks after the $1.9 trillion American Rescue Plan pandemic relief measure was signed into law, all legislative eyes are on a massive infrastructure bill emerging as the Biden administration’s next big-ticket item…
read more
Luxury hotels urged to enliven social media offerings to tap into Chinese consumer market
Social media may be the best way for luxury hotels to tap in to China’s enormous consumer market, according to a recent study co-authored by Mr Xinhai Mou, Dr Lisa Gao of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic…
read more
Why hoteliers should consider a phased approach to a revenue rebound
As we move through 2021, we are beginning to see distinct phases in the return to “normal” with many hoteliers making preparations for a multi‐staged recovery scenario…
read more
8 benefits of using a virtual key in hospitality
A virtual key is the smartphone version of the key or pass found in most hotels. Its mobile version facilitates the guest journey and optimises the welcome at reception…
read more
Want your hotel to rank higher on Google? Do this.
True story: I used to hate SEO. As a hotel marketing manager sitting on-property, it felt like this big, challenging, technical task hovering over everything I did….
read more
Tripadvisor Takes Unusual Route With Private Equity Help to Build Its New Subscription Offering
Tripadvisor acknowledges that it is building its new subscription program, Tripadvisor Plus, with wholesale rates from “aggregators” — that it refuses to identify — covering 100,000 hotels…
read more
5 Reasons Why Hilton Continues to Grow Its Global Footprint, Despite Covid-19 Challenges
The Covid-19 pandemic has had an extraordinary impact on the global hospitality industry — yet Hilton saw continued growth and development across all categories and brands in 2020…
read more
Marriott’s Arne Sorenson Passes Away; Industry Reacts
Arne M. Sorenson, president/CEO of Marriott, unexpectedly died yesterday. He was 62. In May 2019, the company announced that he had been diagnosed with pancreatic cancer. On Feb…
read more