Rocco Forte Hotels creates exclusive luxury sports car experience through Italy for summer

Dubbed “Italy at 100 mph”, the experience promises a memorable journey that can be taken as a couple, a family, or a group of up to forty sports cars.

The route passes through the verdant vineyards of Tuscany, exploring roads that date back to the Roman Empire, carrying on to the Eternal City of Rome and finishing in the Mediterranean paradise of Sicily. The four-wheel-excursion is available to drive independently, with a driver or with an escort vehicle upon request.

From a one-day itinerary to an epic ten-day tour, “Italy at 100 mph” offers various combinations of journey by sports car, passing through Tuscany, Lazio, Umbria, Abruzzo, Campania, Calabria, Puglia, Basilicata and Sicily. After their thrilling days on the road, guests can absorb the culture of each region whilst staying at a Rocco Forte Hotel.

Guests will be hosted at Hotel Savoy in Florence; Hotel de Russie, Hotel de la Ville and Rocco Forte House in Rome; Masseria Torre Maizza in Puglia and Villa Igiea, Verdura Resort, and Rocco Forte Private Villas in Sicily. The sports cars available for use include a Ferrari 296 GTS, Ferrari Portofino, Ferrari F8 Spider, and Ferrari 812 Superfast. The experience can also be personalised with the option of driving vintage cars.

The experience is available for summer 2024, allowing guests to create their own itinerary as they explore Italy’s cultural, artistic and gastronomic heritage. Drivers can even star in their own movielike masterpiece, reminiscent of classic Italian cinema, with the option to employ a professional videographer and drone operator to document the journey.

Rocco Forte Hotels has collaborated with 100 all’ora to curate a selection of itineraries to showcase the heart of Italy, all feasible within a day or as part of a tour, with further customisation options available, as part of the “Italy at 100 mph” experience. Options include the following:
• From Florence to Rome passing through: Greve in Chianti, San Gimignano, Monteriggioni, Siena; or alternatively selecting: Siena, Montalcino, Pienza, Orvieto;
• From Rome to Abruzzo, stopping at: Santo Stefano di Sessani and Torre Medicea;
• From Rome to Caserta with two stops: Tour of the Royal Palace of Caserta and lunch at the Feudi Di San Gregorio winery;
• From Masseria Torre Maizza to Lecce passing through Gallipoli;
• From Matera to Alberobello, stopping in Polignano a Mare;
• From Palermo to Sciacca, with stops in: Erice, Marsala;
• From Sciacca to Palermo with stops in Selinunte and Marsala.

Every stay with the “Italy at 100 mph” package includes lead car and car valet service; parking management with interior and exterior cleaning service; vehicle refuelling and luggage transportation; and walkie-talkies for easy communication between participants and the technical support team, ensuring a pleasant and safe driving experience.

by Yi-Hwa Hanna