You can now use TikTok to book hotels — and creators could score a payday
Lots of people scroll TikTok to plan their next vacation — or dream of when they can next escape the grind. Now, they can book a hotel directly in the app.
TikTok has launched an integration with Booking.com that lets users enter check-in and check-out dates and book available rooms at specific hotels. Each hotel has a dedicated landing page with information about prices, amenities, reviews, things to do nearby, and related TikTok videos about the property. Users can also tag the hotel in videos, according to several posts viewed by Business Insider.
The company is separately rolling out a creator monetization program in the US called TikTok Go that lets local merchants like hotels pay creators a commission or offer vouchers for promoting their business. Influencers must have at least 1,000 followers, be at least 18 years old, and have an account in good standing to qualify.
A TikTok spokesperson confirmed the company is testing a new feature that lets some US travelers book hotel accommodations through the app, and that its TikTok Go program recently expanded to the country. A spokesperson for Booking.com declined to comment.
By Dan Whateley