Shilla Hotel will introduce its lifestyle brand "Silla Monogram" in Gangneung, for the first time in Korea

International news
Shilla Monogram will open "Silla Monogram Gangneung" at Anbang Beach in Gangneung on July 31. It is Shilla Hotel's first entry into Korea as an upper upscale brand. Shilla Hotel first introduced Shilla Monogram in Da Nang, Vietnam, in 2020.

Upper Upscale is the top luxury bar of the top 15% hotels, and it is rated below. When classifying hotel grades outside the five-star system, they are divided into luxury, upper upscale, upscale, upper midscale, midscale, and economy.

Shilla Monogram Gangneung, which opens as a hotel and residence, has 315 hotel rooms and 602 residence rooms. From 90% of the rooms, you can see Anbang Beach and pine fields at the same time. The entire fifth floor of the hotel is decorated with kids' rooms. Bunker rooms and family beds were installed to target family customers.

The residence is resort-type and has a variety of suites from deluxe rooms. The signature suite for couples offers panoramic sea views and jacuzzi, while the terrace suite has a dedicated terrace and swimming pool.

KWON Hyojeong