Meliá to manage MiM Hotels, owned by Leo Messi
Meliá Hotels International and MiM Hotels, the boutique hospitality brand owned by global football legend Leo Messi, have announced a strategic partnership under which Meliá will assume management of the MiM Hotels portfolio, effective November 1. These distinctive properties will be incorporated into The Meliá Collection, the company’s curated selection of unique, character-rich hotels.
The MiM portfolio comprises six boutique hotels located in premier destinations across Spain, including Sitges, Sotogrande, Mallorca, Ibiza, and Baqueira Beret, as well as in Andorra. Each property reflects Messi’s personal vision of luxury hospitality, featuring signature elements such as the exclusive “Messi Suite” and curated memorabilia, including a signed replica of the Ballon d’Or trophy. These hotels are designed to deliver exceptional guest experiences in iconic settings, making their integration into The Meliá Collection a seamless fit. The properties will be operated under a lease agreement.
With 26 hotels currently open or under development in more than 12 countries, The Meliá Collection brings together independent hotels that preserve their unique identity while benefiting from Meliá’s global reach, brand standards, and marketing expertise. This model enables MiM Hotels to maintain their distinctive character while gaining access to Meliá’s international distribution and loyalty platforms.