IndiGo Parent Enters Europe’s Hotel Space: Miiro Opens First Property in Paris This Month
InterGlobe is diving into the European hospitality scene with profit on its mind. As the CEO of Miiro Hotels clearly puts it, “This isn’t a vanity project — it’s a project for profit.”
InterGlobe Enterprises, the parent company of India's largest airline, IndiGo, is entering the highly competitive European hotel space.
With its first hotel launching in Paris this month, Miiro Hotels has a total of five properties in the pipeline in the next 18 months. The Paris launch of the Le Grand Hotel Cayre will precede openings in Barcelona in August, followed by London and Vienna next year.
Although Miiro is a relatively small venture within the larger InterGlobe portfolio, it aligns with InterGlobe's broader diversification strategy as a creative and profitable endeavor.
“Even though its contribution will be small, this is not a vanity project, it’s a project for profit,” Miiro CEO Neena Gupta told Skift.
Miiro's future expansion will focus on consolidating its presence in Europe before exploring other markets.