ibis collaborated with Saatchi & Saatchi London to design and create the global Go Get It campaign. The campaign was shot at ibis London Sutton Point. The films feature cameos by ibis Heartists® Michael Brandy from ibis London Sutton Point and Zoltan Fuzesy from ibis Styles Edinburgh St Andrew Square. The campaign has been launched on global social media channels and on television networks with a series of seven heartwarming travel stories, which represent true-to-life stories that take place at the ibis hotels around the world every day.
The series of videos were directed by AB/CD/CD, the award-winning French directing duo of Clement Dozier and Camille Dauteuille. Together, Clement and Camille work across diverse commercial genres, showcasing their talents through a broad spectrum of projects with expertise in narrating compelling human stories executed with impeccable art direction and cinematography.