How This Hotel in AlUla Inspired Hip Jewelry Brand Eéra’s New Capsule Collection

International news
Italian fine jewelry brand Eéra is releasing a capsule collection inspired by and showcased at the Dar Tantora The House Hotel in AlUla, Saudi Arabia.

The limited-edition range includes a selection of the Reine pendant in different materials and coming with cords in various shades; the popular Chiara earrings in white gold and diamonds rendered in blue and tangerine colors, and the Key style in a vibrant palette of blue, orange, pink, brown and anthracite. Two nylon Moon Bags in orange and green round out the range.

Dar Tantora The House Hotel is part of the Kerten Hospitality Group, which manages and operates hospitality projects spanning hotels, serviced apartments, commercial spaces, as well as food and beverage and lifestyle concepts.

“Partnerships are at the heart of our vision in creating unique destinations,” said Giacomo Nicolodi, marketing and communications director at Kerten Hospitality Group, which counts 12 brands and more than 55 projects in 11 countries. “Our collaboration with Eéra is a celebration highlighting not only the designs of this fantastic brand, but also the unique beauty of AlUla. It is the union of culture and creativity, an invitation to experience the richness of both worlds.”

Sandra Salibian