Hilton’s Spark Brand Debuts In India With Ambitious 150-Hotel Plan
International news
Hilton, a global leader in hospitality, announced on November 18 its partnership with Olive by Embassy to launch 150 Spark by Hilton properties across India. This move signifies the brand’s official entry into the Asia Pacific region. The inaugural Spark by Hilton hotels are planned for Southern India, with a focus on key states such as Maharashtra, Andhra Pradesh, Telangana, Goa, Karnataka, and Tamil Nadu.
The hotels will cater to budget-conscious travelers, with prices ranging between ₹4,000 and ₹6,000 per night, depending on the market. This pricing strategy positions the brand as a premium economy option for guests seeking quality stays at an affordable rate.
Introduced in 2023, Spark by Hilton has become the company’s fastest-growing brand, with over 100 hotels already in various development stages globally. Its focus on conversion-friendly properties makes it an attractive option for hotel owners and operators. Designed for aspirational and value-seeking travelers, the brand blends affordability with quality, offering a fresh perspective on premium economy accommodations.