The expansion includes the acquisition and full renovation of three former Extended Stay America properties, the alignment of additional independent hotels under the Aspen Hotels brand, and the development of a new guest rewards program scheduled to launch later this spring.
Aspen Hotels now operates the largest hotel portfolio in the state by location, with 16 properties spanning nearly a dozen Alaska communities and 1,428 rooms statewide, representing a 168% increase in capacity.
Collectively, the expansion represents a multimillion-dollar reinvestment in Alaska’s hospitality infrastructure and supports hundreds of hospitality jobs statewide.
“Aspen Hotels has long been part of Alaska’s lodging landscape, but this expansion marks a significant new chapter,” said Stuart Newmark, Operating Partner at JL Hospitality Management. “We are growing the Aspen Hotels brand with sustained investment and an intentional, well-cared-for guest experience, building hotels Alaskans can confidently recommend and visitors will want to return to.”