This strategic move is fully in line with African Hotel Development's business realignment strategy. By appointing Dubai-based Aleph Hospitality as manager of its hotel portfolio, African Hotel Development reaffirms its ambition to sharpen its focus on brand development and asset management, while accelerating the expansion of ONOMO's footprint, with the objective of doubling the brand's scale within five years.
This transaction represents a new chapter in Aleph Hospitality's growth trajectory, doubling its portfolio and enabling the group to reach its goal of operating 50 hotels by the end of 2025, cementing its position as the leading independent hotel management company across the Middle East and Africa.
"This partnership allows us to scale our operations and further enhance efficiency across markets," said Bani Haddad, Founder and Managing Director of Aleph Hospitality. "We are proud to be selected as the operator of ONOMO Hotels and are committed to delivering exceptional value for all stakeholders — guests, owners, teams, and partners alike."