With the tagline "More than Buff", Jingsheng Hotel offers a unique blend of accommodations, entertainment and social spaces tailored for e-sports enthusiasts seeking a premium lifestyle experience.
The launch event also kicked off the 2024 Tencent Gaming Arena E-Sports Festival, featuring exciting events such as a League of Legends mobile exhibition match and the Tencent Guandan Tournament.
"This strategic collaboration represents a breakthrough in integrating e-sports with the hospitality industry, enhancing the consumer experience in innovative ways," said Ning Qifeng, senior vice-president of Wanda Cultural Tourism Group and president of Wanda Hotels & Resorts.
Looking ahead, Ning emphasized that Wanda Hotels would continue working with Tencent E-Sports and Jingxiang Technology to develop more diverse, technology-driven and art-inspired experiences. "Our goal is to deliver exceptional travel experiences while pioneering innovative, one-of-a-kind business models," he noted.
Building on Tencent E-Sports' extensive event portfolio, Jingsheng Hotel plans to bring high-caliber e-sports experiences and a stage for gamers to showcase their skills and embrace the spotlight.
With Trump’s economic and policy changes, the hotel industry will adapt to the shifting landscape of travel and guest expectations both at home and abroad.
Les Roches and ILUNION Hotels unveil the first Hotel Innovation Barometer, offering a comprehensive look at how over 40 international hotel companies of various sizes are leveraging innovation to boost competitiveness