A sign of the times – a premier project developer with five decades of experience over three continents turning to acquisitions to better drive shareholder return. Such is the evolution of Portman Holdings, 70-year architect/developer of large-scale mixed-use developments, who in late July acquired from Host Hotels & Resorts the 456-key Westin Cincinnati, marking its first-ever hotel acquisition and the official launch of its value-add strategy.

With ground-up development of bigger boxes so challenging to find, the Portman principals are taking a new tack, acting as the real estate general partner, sourcing acquisition deals, putting together the business plans, using its alpha to manage complicated capex executions, and putting the capital stacks together mostly in-house through its many and varied debt and equity partner relationships. Hold periods are more flexible, upward of seven years, to drive profitability for more complex projects, according to Managing Director of Hospitality Kaunteya Chitnis.

“Sellers are really thinking hard about whether they want to execute that capital renovation cycle, whereas that is our business plan,” Chitnis explained. “So, this is a great opportunity to match up the sellers that need to exit for a variety of reasons, and us as the buyer looking specifically for this type of bigger, full-service product.”

Case in point, the Westin Cincinnati, irreplaceable real estate in a major market and the potential to create long-term value through thoughtful investment and operational enhancements, according to Chitnis, previously a senior vice president with MCR. “It’s a product of really being disciplined on what we’re looking for,” he added. “For us, the box is so well defined, and there’s a somewhat limited number of opportunities that fit this exact acquisition strategy. So, I’d imagine we will be very active as the mechanics of these events we speak about come to a head.”

Getting the Westin Cincinnati deal done also gave Portman some proof of concept, according to Chitnis, because from a timing perspective they were able to weather the macro storms and still close the deal with their partners. “We have a very focused and long-term business plan for that particular asset. The execution of this, despite the challenges that were thrown at us, is a great testament to what the platform can achieve when you’re all rowing the boat in the same direction,” he said.

Opportunity set

Chitnis is looking at the next 12 to 36 months being very active for Portman and he believes they could do several deals a year. He said there should be a number of products that matches very well and where they can add a lot of value.

“We are a great engine for the recycling of intellectual property in the hotel space and bringing the more impactful, iconic brands to where they need to be for the next cycle of that box’s useful life,” he said.

Expected returns should range from mid- to high-teens cash-on-cash with a longer hold period of about seven years to accommodate the more sophisticated capex executions and higher multiples on invested capital in the out years of the investment.

“Generally speaking, we’re underwriting to those levels and to 20%-plus IRRs,” Chitnis said. “But we also are very realistic with the timing and the complexity of executing thoughtfully these comprehensive renovations.”

When asked what big box deals Portman has and will pass on revolves around realistic expectation about the capital renovation execution and whether it can get where it needs to go from a stabilized yield perspective. “It’s going to take significant resources – both capital and time – and you need to have a very good view of how risk adjusted that growth is after the renovation.

“So, the number one reason we’re passing on deals is a disconnect between the seller and the buyer on what is actually needed to get that renovated product where it needs to go, which absolutely affects the purchase price that you can bid to get comfortable.”

Secondly, as a prolific developer, Chitnis said Portman applies those practices on these big renovations as building for several years down the road. They need to understand the NOI growth potential and the return they will get on that investment. “If you're taking it from a perspective of a developer, you’re going to view that very differently than buying an acquisition of in place cash flow from a competitive standpoint,” he said.

While Portman will continue to capitalize these new acquisitions on a case-by-case basis, Chitnis added that he sees an opportunity to raise a fund around this strategy to create more discretionary capital. For now, however, he said Portman has a proven track record of executing deal-by-deal and that will remain the strategy for the near term.

By Jeffrey Weinstein