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A badly handled PR crisis can have a negative impact on companies for years, driving away customers and damaging brand reputation…
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It’s no surprise that hotels and travel brands are winning on Instagram. With its core focus on sharing visually engaging photography, Instagram is one of the ideal places for hotels and resorts to attract new guests or lure travelers back…
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Much like the growing popularity of the leisure 'staycation,' the business 'staycation' reveals itself as a predominant post-COVID-19 trend that will leverage hotels within driving distance
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Independent hotel operators shared insights into how they’re working with online travel agencies…
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Because the digital marketing landscape shifts so rapidly, it’s important that your hotel is using the best marketing ideas to drive new business.
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As revenue managers, we eat sleep and breathe reports, channels, daily rates, pace, etc – but are we articulating the importance of these items to other teams within our organization?
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Hotel marketing has always been a blend of creativity and data. There’s equal parts of data-driven revenue management, copywriting and consumer psychology…
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It’s not going to be a typical winter, by any means…
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Universal Music Group has partnered with investment group Dakia U-Ventures to launch new “music-based experiential” hotel brand Umusic Hotels.
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The robots are coming! They’re taking over! No job is safe! That’s the hype we keep hearing, and revenue-management software companies definitely want you to believe that a computer is better than a human. But is it true…
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Recently, the WHO launched an updated version of its guidance paper for COVID-19 management in hotels and other accommodation entities, which can be downloaded here.
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Tactics and strategies that hotel owners can use to adapt and outlast the pandemic.
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Design-focused serviced apartment brand Locke has opened its third London property, located in Bermondsey around a mile from London Bridge station…
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Looking for somewhere fancy to chill out, max, relax all cool? Look no further than Airbnb, where Will Smith is offering fans the chance to kick back in the "Fresh Prince of Bel-Air" mansion, 30 years after his taxi first pulled up outside the…
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Holiday planning for the super rich: Ultra rich travelers can afford to go anywhere and do anything, but often rely on teams of highly skilled, adaptive and creative travel experts to make it happen…
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Your home page is for your hotel what a movie trailer is for a summer blockbuster. It’s your chance to grab your visitor’s attention and draw them in. Let’s look at five easy steps to get that done.
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Little more than six months ago, the one topic that kept travel executives awake at night was Google increasingly siphoning off industry profits by moving deeper and deeper into the travelers’ user funnel…
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Online travel agencies have made billions from the hotel industry, which has led hoteliers to ask where OTAs have been during the COVID-19 pandemic and what that says about the nature of partnerships.
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